De Huidfactor
A renewed identity that radiates care, clarity, and trust
From trusted network to visible presence
With a solid foundation of loyal clients built through word-of-mouth, Jessica knew it was time to elevate her brand. She needed a website that not only looked professional, but could also be found more easily by potential clients searching online. The goal? Attract new clients and convert visitors into bookings—helping her business grow sustainably.
Inspired by ambiance, structured for performance
A successful website starts with a smart structure and intuitive navigation. We began with a keyword scan to identify the terms Jessica’s audience searches for most. These insights formed the foundation for the website’s navigation and page layout.
Next, we visited De Huidfactor in person. Immersing ourselves in the calming atmosphere of the studio gave us the inspiration needed to design a site that truly reflects the practice: warm, sincere, and deeply personal.
A warm brand experience that converts
The new website is more than just a visual identity, it’s a tool that drives results. With SEO optimization, strong call-to-actions, and a design that reflects trust and care, the site now attracts new visitors and encourages them to book a treatment.
We chose earthy tones, soothing photography, and refined typography to express warmth, personal attention, and professionalism. The result is an online experience that aligns seamlessly with the premium, tailor-made skin treatments Jessica is known for.
